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	<title>Barter News Weekly &#187; IRTA</title>
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	<link>http://www.barternewsweekly.com</link>
	<description>Bringing the Latest and Greatest in News for the Barter Industry</description>
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		<title>IRTA Adopts New Ethics and Conduct Code</title>
		<link>http://www.barternewsweekly.com/2011/11/08/irta-adopts-new-ethics-and-conduct-code-3189/</link>
		<comments>http://www.barternewsweekly.com/2011/11/08/irta-adopts-new-ethics-and-conduct-code-3189/#comments</comments>
		<pubDate>Tue, 08 Nov 2011 20:44:28 +0000</pubDate>
		<dc:creator>King of the Wild Frontier</dc:creator>
				<category><![CDATA[Industry Announcements]]></category>
		<category><![CDATA[Industry News]]></category>
		<category><![CDATA[code]]></category>
		<category><![CDATA[conference]]></category>
		<category><![CDATA[ethics]]></category>
		<category><![CDATA[IRTA]]></category>

		<guid isPermaLink="false">http://www.barternewsweekly.com/?p=3189</guid>
		<description><![CDATA[At the International Reciprocal Trade Association annual convention a new, modernized code of ethics was adopted. The new Ethics Code contains important guidelines for barter exchange conduct on the relevant issues facing the barter industry today.  The Ethics Code was the result of the hard work of the Ethics Code Revision Committee which consisted of Mike Mercier, IRTA [...]]]></description>
			<content:encoded><![CDATA[<p>At the International Reciprocal Trade Association annual convention a new, modernized code of ethics was adopted. The new Ethics Code contains important guidelines for barter exchange conduct on the relevant issues facing the barter industry today.  The Ethics Code was the result of the hard work of the Ethics Code Revision Committee which consisted of Mike Mercier, IRTA President (Metro Trade), Mary Ellen Rosinski, IRTA Treasurer (Tradesource), Annette Riggs, IRTA Secretary (Community Connect Trade), Harold Rice (American Exchange Network) and Ron Whitney, IRTA Executive Director.  &#8220;The new IRTA Ethics Code is a huge step forward in setting meaningful standards in the barter industry. The new Ethics Code is a clear indicator that membership in IRTA represents the highest level of professional conduct and ethical standards available in the industry&#8221; said IRTA Global Board Member and Treasurer, Mary Ellen Rosinski.</p>
<p>Among the new code changes are articles addressing tax reporting, marketing language, provisions for unfair competition, and disciplinary actions.</p>
<p>To review the new IRTA Ethics Code click <a href="http://stechermarketing.us2.list-manage.com/track/click?u=9e37c7d20269d1ffc35171e0a&amp;id=140125615f&amp;e=b6c26cb388"><strong>HERE</strong></a>.</p>
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		<title>David Wallach, IRTA President Emeritus Dies</title>
		<link>http://www.barternewsweekly.com/2011/05/12/david-wallach-irta-president-emeritus-dies-2996/</link>
		<comments>http://www.barternewsweekly.com/2011/05/12/david-wallach-irta-president-emeritus-dies-2996/#comments</comments>
		<pubDate>Thu, 12 May 2011 17:22:21 +0000</pubDate>
		<dc:creator>King of the Wild Frontier</dc:creator>
				<category><![CDATA[Industry News]]></category>
		<category><![CDATA[David Wallach]]></category>
		<category><![CDATA[IRTA]]></category>

		<guid isPermaLink="false">http://www.barternewsweekly.com/?p=2996</guid>
		<description><![CDATA[It is with profound sadness that we report that our beloved leader, David Wallach passed away peacefully on Friday, May 6th, 2011. David worked tirelessly to build and improve the modern trade and barter industry. His record of accomplishments in the barter industry is unprecedented. David was a special friend and an amazing person, and [...]]]></description>
			<content:encoded><![CDATA[<p>It is with profound sadness that we report that our beloved leader, David Wallach passed away peacefully on Friday, May 6th, 2011.</p>
<p>David worked tirelessly to build and improve the modern trade and barter industry.</p>
<p>His record of accomplishments in the barter industry is unprecedented.</p>
<p>David was a special friend and an amazing person, and he will be greatly missed.</p>
<p>The IRTA family extends its heartfelt sympathy to Dave&#8217;s family and thanks Dave for his lifetime of service to IRTA and our industry.</p>
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		<title>Universal Currency Breaks Monthly Trading Record</title>
		<link>http://www.barternewsweekly.com/2010/12/02/universal-currency-breaks-monthly-trading-record-2705/</link>
		<comments>http://www.barternewsweekly.com/2010/12/02/universal-currency-breaks-monthly-trading-record-2705/#comments</comments>
		<pubDate>Thu, 02 Dec 2010 17:29:26 +0000</pubDate>
		<dc:creator>King of the Wild Frontier</dc:creator>
				<category><![CDATA[Industry News]]></category>
		<category><![CDATA[IRTA]]></category>
		<category><![CDATA[UC]]></category>
		<category><![CDATA[Universal Currency]]></category>

		<guid isPermaLink="false">http://www.barternewsweekly.com/?p=2705</guid>
		<description><![CDATA[During the month of November 2010 Universal Currency set a new monthly trading record of $868,318 in trade volume. The previous record month was $699,654 set in July of 2008. This new UC record month represents a substantial $168,664 increase and 20% rise in trade activity over the previous record breaking month. &#8220;The UC Members&#8217; [...]]]></description>
			<content:encoded><![CDATA[<div>During the month of November 2010 Universal Currency set a new monthly trading record of $868,318 in trade volume. The previous record month was $699,654 set in July of 2008. This new UC record month represents a substantial $168,664 increase and 20% rise in trade activity over the previous record breaking month.</p>
<p>&#8220;The UC Members&#8217; participation in the Greenapple Pittsburgh Trade Show definitely impacted this huge monthly trade volume increase,&#8221; offered IRTA Executive Director Ron Whitney, &#8220;the addition of Patty Weston, an experienced barter broker, has elevated customer service to a new level. Industry members are realizing that UC is the most effective clearinghouse currency for trade exchanges&#8221;</p>
<p>Universal Currency is the largest Modern Trade and Barter Industry owned trading platform provides services for nearly 100 of the world&#8217;s leading barter exchanges.</p>
<p>UC will continue to expand its offerings on <a href="http://r20.rs6.net/tn.jsp?llr=5i4lwidab&amp;et=1104011429481&amp;s=2659&amp;e=00155rn8T_1ocWL9p9pVtf_iSadjjC_zT5y9sNC2B7JWo5tNiT4QITntq1mfFuzLqnvN6U2sDjFLaaafJ_sXVt-NiD_j0eQEjbQ" target="_blank">www.ucci.biz </a>and grow its membership base both in the U.S. and internationally. For more information on UC call Ron Whitney at 757-393-2292, <a href="mailto:ron@irta.com" target="_blank">ron@irta.com</a> or Patty Weston at 321-397-2050, <a href="mailto:patty@irta.com" target="_blank">patty@irta.com</a> or see <a href="http://r20.rs6.net/tn.jsp?llr=5i4lwidab&amp;et=1104011429481&amp;s=2659&amp;e=00155rn8T_1ocW7WzgLeiHcA2HjT3eHrFq1shTihhC3CzUF2Ic1wEoJkSGHoAQ1fDQWaJg1A3mn4XgLwoaVUc8GiaOLI5HCMqbowuG9CqnKGFc=" target="_blank">www.irta.com</a></div>
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		<title>IRTA Prevails With North Carolina Bar Association</title>
		<link>http://www.barternewsweekly.com/2010/11/06/irta-prevails-with-north-carolina-bar-association-2658/</link>
		<comments>http://www.barternewsweekly.com/2010/11/06/irta-prevails-with-north-carolina-bar-association-2658/#comments</comments>
		<pubDate>Sat, 06 Nov 2010 13:06:05 +0000</pubDate>
		<dc:creator>King of the Wild Frontier</dc:creator>
				<category><![CDATA[Barter In The News]]></category>
		<category><![CDATA[Industry Announcements]]></category>
		<category><![CDATA[bar association]]></category>
		<category><![CDATA[IRTA]]></category>

		<guid isPermaLink="false">http://www.barternewsweekly.com/?p=2658</guid>
		<description><![CDATA[Dear Modern Trade and Barter Industry Members: Favorable Opinion Attached On October 29, 2010 the North Carolina Bar Association approved a favorable opinion which allows lawyers in North Carolina to participate in barter exchanges, subject to the following reasonable criteria: 1) The barter exchange exercises no influence over the judgment of the lawyer. 2) The [...]]]></description>
			<content:encoded><![CDATA[<p>Dear Modern Trade and Barter Industry Members:</p>
<p>Favorable Opinion Attached</p>
<p>On October 29, 2010 the North Carolina Bar Association approved a favorable opinion which allows lawyers in North Carolina to participate in barter exchanges, subject to the following reasonable criteria:</p>
<p>1) The barter exchange exercises no influence over the judgment of the lawyer.</p>
<p>2) The barter exchange&#8217;s listings and advertising for the lawyers are truthful.</p>
<p>3) The barter exchange accurately discloses the States the lawyer is licensed to practice in.</p>
<p>4) The barter exchange provides a complete and impartial list of all participating lawyers in the exchange and does not restrict the number of lawyers in the exchange.</p>
<p>5) The barter exchange does not do &#8220;in person&#8221; solicitations of members by the barter exchange manager or broker on behalf of a exchange member lawyer.</p>
<p>6) Advance payments for litigation expenses or other expenses of representation must be paid in cash, check or credit card, since Rule 1.15 requires a lawyer to deposit such funds in a trust account and    barter dollars cannot be deposited into a bank trust account.　</p>
<p>In the future, IRTA will use this opinion to persuade those few State Bar Associations who have a negative opinion on this matter to reverse their anti-barter exchange stand.</p>
<p>Please call me, or email me if you have any questions about this favorable decision for our industry.　</p>
<p>Sincerely,</p>
<p>Ron Whitney<br />
IRTA Executive Director<br />
UC Administrator<br />
524 Middle Street<br />
Portsmouth, VA  23704<br />
PH: 757-393-2292<br />
FAX: 757-257-4014<br />
SKYPE: ron.d.whitney<br />
ron@irta.com<br />
www.irta.com</p>
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		<title>A Letter to IRTA Attendees</title>
		<link>http://www.barternewsweekly.com/2010/10/20/a-letter-to-irta-attendees-2611/</link>
		<comments>http://www.barternewsweekly.com/2010/10/20/a-letter-to-irta-attendees-2611/#comments</comments>
		<pubDate>Wed, 20 Oct 2010 22:10:54 +0000</pubDate>
		<dc:creator>King of the Wild Frontier</dc:creator>
				<category><![CDATA[Industry Announcements]]></category>
		<category><![CDATA[convention]]></category>
		<category><![CDATA[IRTA]]></category>

		<guid isPermaLink="false">http://www.barternewsweekly.com/?p=2611</guid>
		<description><![CDATA[Fellow IRTA International Convention Attendees, On behalf of the IRTA Global Board of Directors I would like to welcome each and every one of you to the 31st Annual IRTA International Convention. We have traveled here from all parts of the world to make a human connection with the very best and brightest people the [...]]]></description>
			<content:encoded><![CDATA[<p>Fellow IRTA International Convention Attendees,</p>
<p>On behalf of the IRTA Global Board of Directors I would like to welcome each and every one of you to the 31st Annual IRTA International Convention.</p>
<p>We have traveled here from all parts of the world to make a human connection with the very best and brightest people the Modern Trade and Barter industry has to offer. Industry leaders, start ups, mature exchanges, software providers, corporate barter companies, consultants, community currencies have gathered together here to share ideas learn and develop interpersonal relationships that will last for a life time.</p>
<p>The theme of this year&#8217;s convention &#8220;Modern Barter Leading the Way to Economic Recovery&#8221; is particularly timely and appropriate.</p>
<p>The current worldwide economic downturn has presented the Modern Trade and Barter Industry with a unique opportunity to demonstrate to the business community how excess business capacities and underperforming assets can be transformed into capitalization and bottom line profits.</p>
<p>The members of IRTA are uniquely positioned to lead the Modern Trade and Barter Industry into a new and unprecedented level of recognition and achievement. Modern trade and barter is one of the solutions towards a path of worldwide economic recovery and job creation.</p>
<p>Our story is being told; over the past few years the Modern Trade and Barter Industry has attracted enormous positive media attention. This attention has stirred considerable entrepreneurial interest in our industry as evidenced by the surge of startup barter companies that we have welcomed into IRTA. Many of those startup companies are present at this convention. Please nurture them for they represent the future of this industry.</p>
<p>I believe that our industry provides an economic efficiency that when fully developed will lead to a huge increase in consumption, production, and employment. This will bring the world as a whole to a higher standard of living with better nutrition, education and healthcare.</p>
<p>I look forward to personally meeting with you during this important and dynamic event.</p>
<p>Warmest regards,</p>
<p>David Wallach, President<br />
IRTA Global Board of Directors</p>
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		<title>IRTA Conference Discount Extended</title>
		<link>http://www.barternewsweekly.com/2010/09/21/irta-conference-discount-extented-2539/</link>
		<comments>http://www.barternewsweekly.com/2010/09/21/irta-conference-discount-extented-2539/#comments</comments>
		<pubDate>Tue, 21 Sep 2010 22:34:51 +0000</pubDate>
		<dc:creator>King of the Wild Frontier</dc:creator>
				<category><![CDATA[Industry Announcements]]></category>
		<category><![CDATA[convention]]></category>
		<category><![CDATA[IRTA]]></category>

		<guid isPermaLink="false">http://www.barternewsweekly.com/?p=2539</guid>
		<description><![CDATA[In an effort to make the Pittsburgh Convention more attractive to an even larger group of the barter industry, IRTA will offer the 25% discounted registration package up until October 8, 2010.  So if you haven&#8217;t registered yet, please click here to come to the convention, and click here to review the convention program schedule.]]></description>
			<content:encoded><![CDATA[<p>In an effort to make the Pittsburgh Convention more attractive to an even larger group of the barter industry, IRTA will offer the 25% discounted registration package up until October 8, 2010.  So if you haven&#8217;t registered yet, please <a href="http://r20.rs6.net/tn.jsp?llr=5i4lwidab&amp;et=1103701377653&amp;s=2659&amp;e=001K2F0FDczgVzrB0bw8vsUHoKLTvQh0uNup1yM37loPP2lz9zt7lYmT_tEg2dVi3xUUNzWO5wmGF4RYSkh5F54UemkUC6pF7urlmkQJQpdm97Iug5ypqSXUEgJNQy9U8CU4g210IjlVUpzDs6Jri6He7L_GxtsybS-Jbp0O3NH11TydY-L0jc5yw==">click here to come to the convention</a>, and <a href="http://r20.rs6.net/tn.jsp?llr=5i4lwidab&amp;et=1103701377653&amp;s=2659&amp;e=001K2F0FDczgVxoh_HvPKDpPDsOuYLFpcerPYBnvXHFLqbNOQkPF8fcD_3fb26Lanx7MAJksQytARyC2RBWLqPcTPMSi88okDvRT_tUlSXxjXEIeADFKSCGqOaUl6s2yxyOSYz6ivrinYblsIn7zg5FP6kruRZxRz_FVH7sH5-mBdE=">click here to review the convention program schedule</a>.</p>
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		<title>IRTA, ITEX, NuBarter, and BarterQuest Featured on Fox Small Business Center</title>
		<link>http://www.barternewsweekly.com/2010/09/14/irta-itex-nubarter-and-barterquest-featured-on-fox-small-business-center-2529/</link>
		<comments>http://www.barternewsweekly.com/2010/09/14/irta-itex-nubarter-and-barterquest-featured-on-fox-small-business-center-2529/#comments</comments>
		<pubDate>Tue, 14 Sep 2010 15:49:06 +0000</pubDate>
		<dc:creator>King of the Wild Frontier</dc:creator>
				<category><![CDATA[Barter In The News]]></category>
		<category><![CDATA[BarterQuest]]></category>
		<category><![CDATA[IRTA]]></category>
		<category><![CDATA[Itex]]></category>
		<category><![CDATA[Nubarter]]></category>

		<guid isPermaLink="false">http://www.barternewsweekly.com/?p=2529</guid>
		<description><![CDATA[Found this on Fox Small Business Center this morning. Congratulations everyone that was mentioned: At ITEX, the Bellevue, Wash., membership trading company that has 24,000 members and 90 offices around the country, that percentage is 6%. According to Alan Zimmelman, a spokesman for ITEX, barter exchanges work best in local economies and is done predominately [...]]]></description>
			<content:encoded><![CDATA[<p>Found this on Fox Small Business Center this morning. Congratulations everyone that was mentioned:</p>
<blockquote><p>At ITEX, the Bellevue, Wash., membership trading company that has 24,000 members and 90 offices around the country, that percentage is 6%. According to Alan Zimmelman, a spokesman for ITEX, barter exchanges work best in local economies and is done predominately via the phone or electronic messaging, rather than over the Internet. Members will use the Internet to search for ways to spend their barter dollars but will call or email one of ITEX’s brokers when they want to engage in a trade. “The Internet will grow but it is a slow process,” said Zimmelman, noting it’s easier to pick up the phone, send a text or email. ITEX members do use the Internet to post advertisements or electronic newsletters.</p>
<p>Members of bartering exchange NuBarter do use the Internet to make deals, even though the company has customer service reps at the ready to help members. On NuBarter.com members are given a line of credit and search for what they want to use that line of credit for. Once they find something they click buy and the seller is contacted via an email. If it is approved the seller and buyer will make arrangements.</p>
<p>NuBarter, which is based in Savannah, Ga., but has offices around the country and a network of barter exchange partners around the world, put together a network of roughly 2,300 members who trade among themselves. A line of credit is given to the members and NuBarter’s job is to make sure the goods and services stay balanced. For instance, NuBarter won’t let 10 hair salons on the network if there is only demand for two. What’s more, in order for a small business to be allowed into the network, it has to go through an interview process. The line of credit is based on criteria, including years of service, number of employees and size of the business, said Gary Field, president of NuBarter.</p></blockquote>
<p>Full story at <a href="http://www.foxsmallbusinesscenter.com/strategy/2010/09/10/bartering-saves-bucks-businesses/">http://www.foxsmallbusinesscenter.com/strategy/2010/09/10/bartering-saves-bucks-businesses/</a></p>
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		<title>John Tschohl to Speak at IRTA Convention</title>
		<link>http://www.barternewsweekly.com/2010/08/26/john-tschohl-to-speak-at-irta-convention-2478/</link>
		<comments>http://www.barternewsweekly.com/2010/08/26/john-tschohl-to-speak-at-irta-convention-2478/#comments</comments>
		<pubDate>Thu, 26 Aug 2010 14:23:30 +0000</pubDate>
		<dc:creator>King of the Wild Frontier</dc:creator>
				<category><![CDATA[Industry Announcements]]></category>
		<category><![CDATA[convention]]></category>
		<category><![CDATA[IRTA]]></category>
		<category><![CDATA[John Tschohl]]></category>

		<guid isPermaLink="false">http://www.barternewsweekly.com/?p=2478</guid>
		<description><![CDATA[John Tschohl, an Internationally Recognized Customer Service Customer Service Guru John Tschohl Strategist, will be the  highlighted speaker on Saturday morning, October 30th at the 31st IRTA International convention in Pittsburgh, Pennsylvania. USA Today, Time and Entrepreneur Magazine call him a &#8220;customer service guru.&#8221;  He is the author of 6 best-selling books. All will be available [...]]]></description>
			<content:encoded><![CDATA[<div><span>John Tschohl, an Internationally Recognized Customer Service</p>
<table cellspacing="0" cellpadding="0" align="right">
<caption><span>Customer Service Guru John Tschohl</span></caption>
<tbody>
<tr>
<td><img src="http://ih.constantcontact.com/fs053/1103024749854/img/74.jpg" border="0" alt="IRTA - John Tschohl" width="200" height="300.75" /></td>
</tr>
</tbody>
</table>
<p>Strategist, will be the  highlighted speaker on Saturday morning, October 30th at the 31st IRTA International convention in Pittsburgh, Pennsylvania.</p>
<p>USA Today, Time and Entrepreneur Magazine call him a &#8220;customer service guru.&#8221;  He is the author of 6 best-selling books. All will be available at the conference on trade. His business is global. Over 95% of his revenue is International. His products come in several languages (Russian, Chinese, Arabic, Spanish, Romanian, Indonesian and French ) and is very high profile in most parts of the world.</p>
<p>John has aggressively used barter for the last 30 years and belongs to a variety of trade organizations across the world. He understands barter, knows how members think and what can be done to drive sales through exceptional service. John will use ideas and principles from his books on Speed, Service Recovery, Empowerment and Service strategy. In today&#8217;s marketplace good service does NOT get you into the game. Only great service will work.  Across the world customer service is weak except in the minds of company owners.  John will share his vision on how you can become the service leader in your market, crush your competition, build market share and increase the value of your business</span></div>
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		<title>Brad Howard to Speak at IRTA International Convention</title>
		<link>http://www.barternewsweekly.com/2010/08/25/brad-howard-to-speak-at-irta-international-convention-2476/</link>
		<comments>http://www.barternewsweekly.com/2010/08/25/brad-howard-to-speak-at-irta-international-convention-2476/#comments</comments>
		<pubDate>Wed, 25 Aug 2010 18:21:52 +0000</pubDate>
		<dc:creator>King of the Wild Frontier</dc:creator>
				<category><![CDATA[Industry Announcements]]></category>
		<category><![CDATA[bartercoach.net]]></category>
		<category><![CDATA[brad howard]]></category>
		<category><![CDATA[conference]]></category>
		<category><![CDATA[IRTA]]></category>

		<guid isPermaLink="false">http://www.barternewsweekly.com/?p=2476</guid>
		<description><![CDATA[Nationally recognized barter sales pro, Brad Howard will be a major speaker at the 31st IRTA International Convention at the Pittsburgh Hilton from October 28th thru 30th. Brad founded Bartercoach.net a multi-diversified sales oriented company that is focused immediately increasing barter organization&#8217;s sales numbers.  Brad has been in the trenches of the barter industry and [...]]]></description>
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<div><span>Nationally recognized barter sales pro, Brad Howard will be a major speaker at the 31st IRTA International Convention at the Pittsburgh Hilton from October 28th thru 30th.</span><br />
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<span>Brad founded Bartercoach.net a multi-diversified sales oriented company that is focused immediately increasing barter organization&#8217;s sales numbers.  Brad has been in the trenches of the barter industry and has the tools to help sales teams excel in selling the benefits of barter. </span><br />
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<span>Brad Howard began his career in the barter industry in 1998 with a BXI office in rural Alabama. With a history of being a top sales producer and trainer for other sales teams that were non barter related, Brad began his quest to perfect a scalable system known as the &#8220;Buyers Broker&#8221; approach. The BXI Alabama office became a top 3 revenue producer in the BXI system under Brad&#8217;s leadership.  Brad&#8217;s Alabama office was continually in the top 3 offices nationally in new member sales. Brad currently leads sales training for all new Biz 2 Biz Commerce offices as well as continuing to manage his own exchange in Georgia.</span></div>
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		<title>IRTA Announces Convention Keynote Speaker</title>
		<link>http://www.barternewsweekly.com/2010/07/30/irta-announces-convention-keynote-speaker-2441/</link>
		<comments>http://www.barternewsweekly.com/2010/07/30/irta-announces-convention-keynote-speaker-2441/#comments</comments>
		<pubDate>Fri, 30 Jul 2010 15:30:51 +0000</pubDate>
		<dc:creator>King of the Wild Frontier</dc:creator>
				<category><![CDATA[Industry News]]></category>
		<category><![CDATA[barter]]></category>
		<category><![CDATA[convention]]></category>
		<category><![CDATA[IRTA]]></category>
		<category><![CDATA[keynote speaker]]></category>
		<category><![CDATA[Ron Whitney]]></category>
		<category><![CDATA[swap]]></category>
		<category><![CDATA[trade]]></category>

		<guid isPermaLink="false">http://www.barternewsweekly.com/?p=2441</guid>
		<description><![CDATA[Today IRTA Executive Director Ron Whitney announced that Alan Elkin CEO of Active International will deliver the keynote address during the 2010 IRTA convention that will be held October 28th-30th  at the  Pittsburg Hilton in Pittsburg Pennsylvania. “Alan Elkin is charismatic and an incredible speaker, his keynote address will definitely be a highpoint of the [...]]]></description>
			<content:encoded><![CDATA[<p>Today IRTA Executive Director Ron Whitney announced that Alan Elkin CEO of Active International will deliver the keynote address during the 2010 IRTA convention that will be held October 28th-30th  at the  Pittsburg Hilton in Pittsburg Pennsylvania. “Alan Elkin is charismatic and an incredible speaker, his keynote address will definitely be a highpoint of the convention”, offered Whitney.</p>
<p>Active International, a Corporate Barter company, is the world’s largest barter company with a gross trade volume of more that 1.4 billion dollars and 400 employees manning offices in 11 global locations.  “Members of the barter industry will come from all over the world to listen and learn from directly from Alan” said IRTA President David Wallach “his expertise in the Corporate Barter arena will provide invaluable information and education to those that attend the 2010 ITRA Convention.”</p>
<p>Alan Elkin began his career in the media industry at Kaiser Broadcast, which, under his direction as Senior Vice President of Sales, later became Field Communications and then Katz Media Group, the largest media representation firm in the United States.<br />
He is a Member of the Barter Hall of Fame and has been awarded the Entrepreneur of the Year Award by Ernst &amp; Young, and has received the Averell Harriman International Trade Award and the British American Business Inc. (BABI) Award in recognition of Active&#8217;s global accomplishments. He served as President Corporate Barter Council for the International Reciprocal Trade Association, and served on the IRTA Global Board of Directors for 10 years.</p>
<p>Alan has made community involvement a priority.  Active Cares, a charitable activity created in 1997, has provided contributions to over 600 charities.  In 2005, he received the Medal of Honor from Good Samaritan Hospital for this work and in 2006 the company acquired the naming rights for the Active International Cardiovascular Institute at Good Samaritan Hospital.</p>
<p>A native of New York, Alan received his B.A. degree from Brooklyn College.<br />
Originally founded as a corporate trading company more than 25 years ago, Active International acquired underperforming assets, such as inventory, real estate and capital equipment, helping its clients use these assets to fund normal business expenditures and create cash savings and economic benefits that otherwise would not have been achieved.</p>
<p>The International Reciprocal Trade Association, IRTA, is a non-profit organization committed to promoting just and equitable standards of practice and operation within the modern trade and barter and alternative capital systems Industry and raising the awareness and value of these processes to the entire Worldwide Community.</p>
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