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How to Marry a Barter Exchange and a Deal Site

Reproduced with permission from Exchange I wrote an article the other day on Barter News Weekly about a new phenomenon in Reno, Nevada. Western...

Western Trade Alliance Opens Bumbledeal

Marrying two concepts isn't always a good idea and many times lack the pizzazz that the Chief Marketing Officer would prefer to see. This...

Guest Post – Why Barter Beats Coupons

Everyone wants new business, but what risks are you willing to take to get it? Coupons can be a hit-or-miss marketing strategy, and often...

Groupawn Barters for Lifestyle

In an interesting PR stunt, Groupon, the discount coupon internet retailer, is offering a man $100,000 to live by "barter, bribe, and take handouts,...